Funny silly ad

A Consuming Experience

Blogging, internet, software, mobile, telecomms, gadgets, technology, media and digital rights from the perspective of a consumer / user, including reviews, rants and random thoughts. Aimed at intelligent non-geeks, who are all too often unnecessarily disenfranchised by excessive use of tech jargon, this blog aims to be informative and practical without being patronising. With guides, tutorials, tips - and the occasional ever so slightly naughty observation.

Sunday, May 04, 2008

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Just saw this ad in a MicroAnvika pullout in T3 magazine, the gadget mag I read in spite of their ridiculous attitude to women.

The last sentence made me laugh. The claim it so makes breathlessly is certainly correct, strictly speaking. But it scares me that they think it would actually impress people who read it. Maybe they're targeting the Dumb Britain crowd. I hope...

Now what would really impress me is a scanner that's over 100% accurate: automatically paste the text into the right spot of the right document and make me a cup of Earl Grey tea (white, no sugar), perhaps?

(Is there a word or definition for silly phrases like "totally unique", "up to 100% accurate" etc? If there is, I can't think of it. It's not a tautology, exactly.)

Labels: advertisement, humour

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